Download URL Tagging Tool - Google Analytics

Download the free URL tagging tool for Google Analytics






If you're using Google Analytics, I've created for you a free tool that will easily manually tag your destination URL. It's an Excel sheet that generates customized URL to help you track your online campaigns (banners, emails, non-AdWords PPC campaigns, etc.).

You can find it here.

Campaign tracking allows you to properly gauge the success of various ad campaigns.
If you don’t use campaign tracking, Google Analytics may not know how a user reached your site. And you won’t know what marketing effort helped the visitor reach your site.

Why tagging your campaigns' destination URL?

• Find how your visitors arrived to your website.
• Differentiate between organic and CPC
• Organic is tracked automatically
• Destination URLs must be tagged to identify CPC
• Did they come from Google, Yahoo, or MSN
• Did they come by PPC, or Email

You will find more information about campaign tracking here.

Copy/cut and Paste campaigns from one account to another with AdWords Editor

You can easily copy/paste one campaign, adgroup, etc. from one AdWords account to another.
Just have a look at the screenshots below:

STEP 1:
STEP 2:
STEP 3:

AdWords Keyword multiplier - Firefox Extension

Check this very useful extension for Firefox.

It allows to multiply keywords in one list for Google AdWords.
You've got to try it!

DOWNLOAD AND INSTALL

Simulate a search query as if you were in another region, country or city

Many advertisers target their campaigns to locations they don't live. So they often can't see their ads showing. But there's a solution.

For example you live in Quebec but you targeted your campaign to Toronto. So you can't see your ads as your IP address is likely to be localized in Quebec.
It exists parameters you can add at the end of the results URL in the address bar.

If you search for "buy car", the query URL will be:

http://www.google.ca/search?hl=en&q=buy+car&btnG=Google+Search&meta=

If you add the parameter: &gc=1002451 you'll have results as if you were making this search from Toronto. You can easily check it, as you'll see regionally targeted ads (region names below the ad texts).

Such parameters exist for cities, regions, countries, IP addresses, US zip code and latitude&longitude...

Here are the parameters :

&ip= (Simulates an IP address)
&gl= (Specifies a country code. i.e. CA, DE, JP, etc.)
&gr= (Specifies a region code. i.e. US-CA for California)
&gc= (Specifies a city code)
&gcs= (Specifies a city name, must use gr & valid city. i.e. Palo%20Alto)
&gll= (Specifies lat & long in microdegrees. i.e. 37304332,-121393872)
&gpc= (Specifies postal code in US)

Download here the code lists :

CITIES
REGIONS

Easily search for info about AdWords

Don't see your regionally targeted AdWords campaign ? Check your IP location first !

Easily check where your current IP address is located thanks to this tool.